Business Tips

As a vendor at the highly anticipated Porials Pitch on April 19, 2025, you're gearing up for an amazing opportunity to showcase your products to a diverse audience. Whether you're offering fashion, food, or unique handmade items, making the most of this event is key to growing your business. At

When you hear personal branding, do you immediately think LinkedIn, influencers, or Tiktok? As a small business owner, your brand isn’t just your logo, website, or products—it is you. That’s where personal branding comes in. Personal branding is about shaping how people perceive you as a person,

You’re doing everything—posting daily, talking to customers, even running small ads—but sales aren’t moving like you expected. Many small businesses believe that effective marketing requires a big budget. But here’s the truth: some of the best marketing strategies cost nothing. While paid ads and sponsorships

Is entrepreneurship right for you? This guide will help you decide. These days, everyone is starting a business. In fact, as at 2017 in Nigeria, there were over 41 million small and medium scale businesses on record and this number was forecast to continuously increase between 2024 and 2029 by

You’re managing sales, marketing, customer service, and everything in between all by yourself. You're exhausted and gradually running out of breath. Can you imagine how much easier life would be if you had assistance with some of these things and had time to focus on growing your business instead?

Valentine’s Day is more than just a season of love—it’s a golden opportunity for businesses to make serious sales! If you sell gifts, food, or fashion, this is your time to shine. Customers are looking for the perfect surprise for their loved ones, and if you position